Brighter Marketing

Brighter Marketing

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SEO and Blogging Workshop

SEO & Blogging


Learn New SEO, Blogging & Internet Skills

CIM This beginners workshop will give you all the skills you need to improve your Search Engine Optimisation results and how to build effective blogs. It has been designed to develop your internet knowledge and is suitable, even if you know very little about the internet and what it can do for your business.

Learn all the tips, secrets and gain insider knowledge on how to make the Internet work for you

Search Engine Optimisation

You will learn the latest SEO techniques and how to research the keywords and key phrases that will help potential customers find you on the internet. We will also review how to write SEO friendly copy that the search engines will love and so will the potential customers visiting your website. In addition, we will cover the importance of meta tags, how they can help with SEO and help you stand out from the competition in search results. The use of links will also be covered so that you can begin building an effective link building strategy and also build internal links on your site, all which Google loves.

Website Design

You can have a fully optimised site with the best keywords and key phrases in the world, but if it isn't designed effectively and structured for easy navigation by potential customers, then it can mean disaster. We will show you how to structure your site and provide good and bad examples of web design so that you know what works and what doesn't.

Social Media & Social Networking

Web 2.0 or Social Media Networking sites are becoming increasingly more important and it is vital that you know how to use them for business success. Places like Twitter, Facebook and a myriad of Social Bookmarking sites such as Digg, Reddit and Del.icio.us will play a much bigger role in your internet strategy. We will cover the basics on how to use these sites successfully and what you need to do drive traffic from them to your website.

Article Marketing

Creating articles about your specialist subject are becoming a quick way of delivering visitors to your website. Spending time writing expert articles can be a very effective way of getting yourself known and also linking to and from your website. We will give you an overview of how to create effective articles and how to post them to article sites.

Blogs and Blogging

We will show you how to set up a blog step by step and how to make sure you keep it up-to-date and interesting for your readers. More importantly we will look at techniques to drive traffic to your blog and why a blog really can help with Search Engine Optimisation and the development of fresh content.

Pay Per Click

Knowing how to set up a pay per click campaign on Google that will deliver targeted adverts to your target audience is a useful skill. We will cover the basics of how to research effective keywords and key phrases, setting a budget and designing adverts that will connect with customers.

Using Video

If you're not using video on your website and on video sites then you should be, not only is it a great way of communicating with potential customers, but the search engines also love video content and will search sites such as Google and Viddler many times a day. So if you post a video connected with a keyword then you could see your video ranked more quickly than your website. We will show you how easy it is to produce videos and use them as part of your SEO strategy.

To download the SEO,Blogging and Social Media training datasheet, just click on the icon datasheet

Book Your SEO & Blogging Workshop Now

Don't waste any more time trying to figure out how to make the internet work for your organisation, make it easy on yourself and book an SEO and Blogging workshop for you and your team. Get in touch NOW to start making a difference to your marketing, call 0113 350 6035 or complete our enquiry form

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