Brighter Marketing

Brighter Marketing

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Marketing Resources & Articles To Give You Inspiration

marketing articlesWe have developed these marketing articles to give you some "no strings attached" marketing advice which we hope you will find useful. We will regularly be adding new marketing articles so that we can keep you keep up-to-date with the latest changes in marketing knowledge and trends.

Networking Tips

Here are some networking tips to help you feel more confident about business networking.
Networking Tips - PDF         Networking Tips - HTML

How Marketing Can Give You The Business You Want - Part 2

This is the second in a series of articles that will give you ideas on how marketing can help you realise your business' goals.
Marketing Part 2 - PDF         Marketing Part 2 - HTML

How Marketing Can Give You The Business You Want - Part 1

This is the first in a series of articles that will give you ideas on how marketing can help you realise your business' goals.
Marketing Part 1 - PDF        Marketing Part 1 - HTML

Database Tips

Here are few tips to ensure that your database is working for you and is acting as a valuable marketing tool.
Database Tips - PDF         Database Tips - HTML

PR Tips

Tips on how to make the most of PR and how to choose an agency or consultant to make sure you achieve the best coverage possible.
PR Tips - PDF         PR Tips - HTML

Proposal Tips

Tips on how you can improve your current proposals and the typical areas you should cover, to ensure that you convert opportunities into business.
Proposal Tips - PDF         Proposal Tips - HTML

Customer Retention

Ideas for how to keep your existing customers and ensure they remain loyal.
Customer Retention - PDF        Customer Retention - HTML

Your Marketing IQ

This series of questions will help you assess how intelligent your marketing planning is.
Marketing IQ - PDF         Marketing IQ - HTML

Vision, Plan, Action

Tips on planning your marketing vision and making sure you set realistic objectives.
Vision Plan Action - PDF         Vision Plan Action - HTML

Keeping in Touch

An article on how important it is to network and keep in touch with your colleagues and customers.
Keeping in Touch - PDF         Keeping in Touch - HTML

Marketing Through The Wall

This article provides key points to help you realise when you have hit a "marketing wall" and how to move through it.
Marketing Through the Wall - PDF         Marketing Through the Wall - HTML

Making Friends in Marketing

Read this article to get tips on how to get different departments to work with marketing.
Making Friends in Marketing - PDF         Making Friends in Marketing - HTML

Marketing Glue

This articles focuses on those elements that make your clients sticky and attract them to your organisation.
Marketing Glue - PDF         Marketing Glue - HTML

Beyond the Logo

Creating a strong brand takes more than just creating a logo, find out how to develop a winning brand. 
Beyond the Logo - PDF         Beyond the Logo - HTML

Focus, The Key to Marketing Success

By taking the time to focus your marketing efforts you can make a big difference to the success of your marketing.
Marketing Focus - PDF         Marketing Focus - HTML

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